Newtown, Johannesburg's creative hub, is hosting a cultural festival during the 2010 Fifa World Cup to show the world what Joburg – and South Africa – has to offer.

The Newtown 2010 Festival offers a month of music, dance, theatre, spoken-word poetry, literature, craft, film, photography, science, outdoor performances and visual art in a variety of indoor and outdoor venues.

The festival forms part of the Newtown Management District's plans for marketing the precinct, after receiving funding from the Lotteries Board for a 2010 programme. A legacy project is also on the cards for Joburg's nucleus of arts and culture.

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